Clean Beauty returned to London for its 2nd edition in April, delivering two days of inspiration and innovation to brands stepping up to meet the growing demand for conscious beauty.
There’s nothing we enjoy more at CIC than a spot of radical innovation, and Clean Beauty made sure that it was hard to ignore this year’s trailblazing creations. InnoZone, was a new area that helpfully gathered together a selection of 20 of the industry’s latest developments in the fields of natural and renewable raw materials, eco-design, and green chemistry.
Here are the CIC Top 5 innovations from this year’s event:
1- Tint Me Up by Artcosmetics (IT)
The water-activated Tint Me Up skin-perfecting tablets transform into a soft, coloured complexion mousse on contact. The tablets contain over 80% natural ingredients and come in recyclable and refillable paper packaging.
2- REGENIGHT™ by Lucas Meyer Cosmetics (FR)
Also catching our eye was REGENIGHT™ -a breakthrough active ingredient that taps the burgeoning beauty sleep category. Incorporating upcycled extracts from Australian tea tree oil, the formula reduces skin fatigue by stimulating the melatonin pathway to aid recovery and regeneration.
3- SPF15 Face Cream by Icc SRL (IT)
In the natural and renewable materials section, Icc SRL showcased an SPF15 face cream that contains renewable alternatives to the usual chemical-based ingredients, including watercress, Lepidum Sativum and almond oil.
4- Waterproof Clean Mascara by ITIT Cosmetics (IT)
Containing calendula oil from plants grown at a vertical farm, and recycled wild apple seed oil (a byproduct from the food industry), this breakthrough formula encapsulates two key pillars of Clean Beauty - waste reappropriation and sustainable sourcing. Every component of the packaging is made with recycled and renewable materials, including a biobasedbrush derived from casto plants
5- In & Out Beauty Capsules Collection by Tecnocosmesi S.P.A (IT)
Representing the burgeoning nutricosmetics sector, these lipo-soluble and vegan capsules promise to boost the beautification benefits of cosmetics by providing important functional nutrients to enhance the skin from within.
The CIC Take
Waterless and single-dose formats stood out amongst the most promising innovations at this year’s show, and along with renewable raw ingredients, these concepts are reshaping the Clean Beauty sector into a waste-free, plastic-free space.
Our latest What’s Up and Inspiration books provide a clear outlook on the current trends in sustainable beauty - contact us today for your copy.
Or why not meet us at MakeUp in Paris? On June 14 & 15, the CIC team will be at Carrousel du Louvre (Booth E18) offering a talk-through of our latest insight reports, alongside hosting a showcase of the hottest new product innovations, sourced from all over the globe. Click here for more info.