NYCxDESIGN 2025 Guide: Emerging Design Codes

@audocph - @kikigoti - Les Collection by @lisaluvsit

From May 15 to 21, New York City will once again become the stage for NYCxDESIGN, the city’s annual festival of design innovation. Stretching across all five boroughs, from Manhattan’s galleries to Brooklyn’s studios and Ridgewood’s creative hubs, the event celebrates a pluralistic vision of design rooted in identity, independence, and social engagement.

This year’s edition reveals a distinct shift in tone. Unlike the theatrical opulence seen in Milan, NYCxDESIGN 2025 centers emerging voices and independent studios, foregrounding design as both a functional discipline and a cultural message.


Shelter - Vol.1: Mart Nouveau

Les Collection - @lisaluvsit

@audocph

@atelier_ollin

A debut fair curated by Afternoon Light, Shelter gathers over 100 brands and studios. From names like Les Collection or Audo Copenhagen to Atelier Ollin, it creates a hybrid landscape where collectibility, market-readiness, and storytelling converge. A democratic showcase for design in the post-retail age.


Biome by Lichen Studio

@vyvoistudio

@weskn0ll for @malcolmransome

@yuxuan_huang__

In Ridgewood, design shop and studio Lichen curates a show shaped by ecological thinking. Biome explores the relationship between physical environment and creative identity, featuring work by artists such as Yuxuan Huang, Vy Voi, Malcom Ransome and Reginald Sylvester II. It’s a meditation on material memory and the porous boundary between past and present.


Outside/In - Lyle Gallery

@pauljmillerphoto for Monica Curiel

@kawabi

@soft.geometry

At Lyle Gallery on the Lower East Side, Outside/In draws inspiration from the Outsider Art movement. This multidisciplinary exhibition, led by queer and women founders Lin and Magdalena Tyrpien, amplifies experimental, self-determined voices such as Soft Geometry, Kawabi and Monica Curiel. The result is a community-rooted exploration of design as resistance and personal mythology.

Forced Perspective

@sahrajajarmikhayat - Ellen Pong

@kikigoti

@sahrajajarmikhayat - Office of Tangible Space

A timely, two-day exhibition, Forced Perspective examines how design responds to misinformation and fragmented narratives. Curated by NJ Roseti, Kiki Goti, Caleb Ferris, and The House Special Studio, the show presents collectible works by 15 New York-based talents, including Office of Tangible Space and Heechan Kim. Furniture and objects become vessels for political critique and collective memory.

ICFF x WANTED – Designing in Harmony

Daniel Gruetter

@ryin - Ah Um Design Studio

@juniperdesigngroup

At the Javits Center, the International Contemporary Furniture Fair returns with a renewed focus: sustainability, inclusivity, and emotional connectivity. Under the theme Designing in Harmony, the fair spotlights emerging voices through the WANTED platform, such as Ah Um Design Studio and Daniel Gruetter, while installations by Grohe and Juniper point toward a softer, sensory future of space-making.

THE CIC TAKE

NYCxDESIGN 2025 highlights a clear shift: design is becoming more intentional, contextual, and community-driven. For brands, this means moving beyond aesthetics to engage with creators who embody cultural relevance and ethical resonance. This design week offers not only a glimpse into tomorrow’s aesthetics, but into the ethics, values, and systems that will define the next decade of design.

For more cultural decoding and insights, check our other articles.

Design Inspiration: Copenhagen

Photo Credit: Tekla

During June 12-14, international brands and designers descended on the Danish capital for 3daysofdesign. This year’s festival asked exhibitors to “Dare to Dream”, and imagine radical design solutions to today’s challenges. 

Leading Scandinavian brands, including Hay, Tekla, Hem, and Muuto, took part in exhibitions and pop-ups all across the city, showcasing new products, novel concepts and unexpected collaborations. This year, a number of beauty brands also exhibited, exploring the axis of lifestyle and well-being through a series of immersive activations.

At 3daysofdesign, radical ideas tackled contemporary issues – sustainability, inclusivity, health, well-being - but with an emphasis on the type of elevated beauty, emotion and craft that is intrinsic to Scandinavian savoir-faire. 

Within this dream realm, unconventional ideas emerged, carrying profound meanings that hinted at possibilities once thought unattainable.  Designers explored uncharted territory with natural and recycled materials, pushing boundaries for a healthier planet and a more empowered future. While beauty brands demonstrated the overlap of lifestyle, emotion and well-being, via a series of intentional and purposeful activations. Read on to discover Cosmetics IC’s highlights:

The Ordinary x Home in Heven

 

Photo credits: Frederik Lentz Andersen

 

The Ordinary, known for its affordable, considered skincare, collaborated with NYC-based conceptual glass studio Home in Heven to create an interactive installation that explored the theme of sustainable reuse.  Riffing on the brand’s core pillar of transparency, Heven created sculptural (fully working) glass bathroom vanities, made from recycled The Ordinary bottles. 

Aesop Aromatorium

 

Photo Credits: Brian Buchard / Aesop

 

Aesop introduced the multi-sensorial Aromatorium at Transcendence, a new exhibition concept in Refshaleøen. Curated by renowned Danish architect Frederikke Aagaard, Transcendence seeks to challenge our understanding, perception, and acceptance of materials in the objects and experiences around us.

The Aromatorium invites visitors to tell the time through scent - fragrances are chosen to reflect different times of the day and are dispensed directly on the wrists via a lab-like device. The travelling booth (first shown at Milan Design Week) brings Aesop’s fragrances to life in a uniquely multi-sensorial way. 

The Cosmetics IC Take

The relationship between the home and personal well-being is reinforced by the growing presence of beauty brands at key global design events.  Dive deeper into the latest wellness trends in our Inspiration Report: Beauty Protopia, available now.

Trend Inspiration: Maison&Objets 2024

Wint Design Lab - Photo by Cosmetics IC

With the theme of Tech Eden, the 30th-anniversary edition of Maison&Objet (18-22 January, Paris) invited exhibitors to consider how the symbiosis of technology and nature will inform future design scenarios. 

Cosmetics Inspiration & Creation’s Coralie Arme, Forecasting & Insights Consultant, explored the show at Paris’ Parc Expo Villepinte, to uncover the top 3 fields of innovation to inspire future-focused solutions for the beauty industry. 

This year's theme explored the vital links between technology and nature, showcasing future-facing design that improves overall well-being and prioritizes environmental sustainability.” Coralie Arme, Cosmetics Inspiration & Creation Consultant in Forecasting and Insights. 

1.Symbio-tech: Augmenting nature

WINT Design Lab perfectly embodied the show’s symbiotic emphasis, as the Berlin-based design and research lab explored the relationship between ecological and technological responsibilities.

The studio overcomes disciplinary silos to tackle today's challenges through various projects including bio-textile innovation. Collaborating with biotech startup Mimotype, WINT has developed a high-performance outdoor textile created from 100% collagen. Through this future-proof innovation, the design lab is tapping into the potential of quick iteration cycles.

In beauty,  there is a growing normalization of human augmentation through technology (AI-supported healthcare, adaptive and personalized systems, circadian rhythm lighting, etc).  Harnessing technology to stimulate natural processes, Solaris Laboratories’ LED Intensive Hair Growth Stimulating Brush is an advanced hair and scalp treatment technology that helps prevent hair loss and reverse thinning hair. 

Wint Design Lab - Photo by Cosmetics IC

Solaris Laboratories NY - Photo by Cosmetics IC

2. Upscaling waste: Imagining new-gen materials

Mâche&Maché is a culinary design studio committed to exploring the hyper-future of food. For the show, at the “Inspire me!” by Peclers corner, the studio showcased “Papier Alimentaire” - an edible (and decorative) packaging material made from waste fruit and vegetables designed for large-scale use in the food industry. According to the studio, for sustainable food to be widely accepted, it must offer a more desirable experience than today's standard fare.

In the wellness corner, Japanese brand Incense Kitchen showcased a new incense created from repurposed matcha. The brand advocates recycling matcha into tea incense (instead of perfume) to prevent the wasteful disposal of fine matcha particles in factory machines and air purifiers, providing an alternative and more sustainable outcome.

Mâche&Maché x Peclers - Photo by Cosmetics IC

Incense Kitchen - Photo by Cosmetics IC

3. Healing homes: Anti-anxiety interiors

When one crisis follows another, the actions needed to respond sometimes seem out of reach. Modern society is gripped by an anxiety epidemic, and designers are charged with providing solutions that holistically ease discomfort. The notions of sensoriality and fluidity are thus at the heart of tomorrow's design challenges. 

Furniture and objects exhibited sinuous, undulating curves to give everyday settings the air of primitive landscapes with spiritual dimensions. Roundness is as de rigueur as ever, transforming living spaces into cocoons of comfort. Sofas, armchairs, and chairs play a common score, that of an enveloping, reassuring hug.

Mathieu Lehanneur's "Outonomy" offers an alternative vision of survivalist habitats. By questioning the kind of life we want to lead, Outonomy proposes a return to an original cave, with the comforts we no longer wish to give up.

In beauty, Austrian skincare brand Be […] my friend uses only the purest organic, plant-based ingredients to provide maximum care for the skin, while at the same time minimizing stress. The two pillars of the brand are to elevate the way the skin is treated, while simultaneously elevating the way the environment is treated. 

“Outonomy” by Mathieu Lehanneur - Photo by Cosmetics IC

Be [..] my friend - Photo by Cosmetics IC

The Cosmetics IC Take

Tech Eden suggests a Protopian vision of the future - a natural awakening, enriched by technological innovations - from biotextiles and 3D printing to AI-powered design. Nature remains omnipresent through radical interpretations of color, form, and material.

In our latest Makeup Inspiration from the US report - Protopian Beauty - we investigate the latest product innovations in the US and explore how technological acceleration is paving the way for a  more progressive future. For more information on this report, and for details on our upcoming animations at MakeUp in Los Angeles (Feb 14/15 2024) - drop us a line today