JOIN US ON SEPTEMBER 17 & 18 AT makeup in NEW YORK
retrouvez-nous les 17 & 18 Septembre au makeup in New York
Cosmetics Inspiration & Creation returns to MakeUp in New York 2025 at Booth A48, transforming it into a hub for Forecasting & Innovation.
Join Chief Inspiration Officer Leila Rochet each day for:
4 Inspiration Bar Sessions (11:00 AM & 3:00 PM), showcasing the latest global product innovations
4 Key Beauty Themes, highlighting the Future of Beauty
2 Beauty Talks, featuring insights from industry leaders
VIP MEETING
Interested in our services? Book a one-to-one meeting with our experts, where we will talk you through our latest reports and discuss our services. Contact us.
Nos services vous intéressent ? Réservez un rendez-vous en tête-à-tête avec nos experts, où nous vous présenterons nos derniers rapports et discuterons de nos services. Contactez-nous.
1/ INSPIRATION BAR
Our iconic Inspiration Bar returns, where we will showcase the latest global skincare and makeup innovations curated around the agency’s four Beauty Themes: Beauty Rewired, Rooted Realities, Motion-Proof, and Sensorial-Proof.
This year the agency will present 2 VIP sessions per day, where visitors will be guided through 4 Beauty Themes by the agency’s Chief Inspiration Officer, Leila Rochet. These sessions will be illustrated by product innovations spotted by the agency’s global team, selected for their disruptive textures, unexpected effects, and forward-thinking packaging designs.
Day 1 – September 17, 2025 – Inspiration Bar (presentation & product discovery)
# 1 – 11:00 am – 11:30 am
#2 – 3:00 pm – 3:30 pm
Day 2 – September 18, 2025 – Inspiration Bar (presentation & product discovery)
# 1 – 11:00 am – 11:30 am
#2 – 1:00 pm – 1:30 pm
Secure your spot for a private session at the Inspiration Bar today and let our team walk you through the most influential product innovations shaping the future of beauty.
2/ BEAUTY TALKS - THE BEAUTY AGORA
Cosmetics Inspiration & Creation will host 2 Beauty Talks, uniting industry leaders to explore the transformative trends shaping the future of beauty.
#1 - September 17, 2025, 1:30 pm - 2:15 pm
Beauty Rewired: Adaptive Beauty Systems
Speakers: Leïla Rochet (CIO of Cosmetics IC), Alex Rawitz (Director of Research and Insights of CreatorIQ), Sarah Jindal ( Mintel)
This session will explore the axis where biotech, AI, and skin diagnostics converge to reshape performance, efficacy, and personalisation. Leïla Rochet will outline the innovation landscape, while Alex Rawitz will delve behind the data to show how science-led storytelling and ingredient literacy are shifting consumer behaviors. Mintel’s Sarah Jindal will offer a market intelligence lens, unpacking how brands are operationalizing science and technology to meet the demands of a more educated consumer.
#2 - September 18, 2025, 2:30 pm - 3:15 pm -The Beauty Agora
Clean Beauty 2030: Redefining Growth, Purpose, and Performance
Speakers: Leïla Rochet (CIO of Cosmetics IC), Romain Gaillard (CEO, The Detox Market), and Jessica Tarangioli (President of Marketing & Turnkey, FusionPKG)
This session will examine Clean Beauty’s evolution toward 2030, shaped by climate pressures, consumer pragmatism, and efficacy demands. Leïla Rochet will outline a new vision driven by biotech and digital traceability, followed by Romain Gaillard who will share strategies to advance Clean with integrity, and Jessica Tarangioli on the latest advances of FusionPKG.
“In a world shaped by instability, rising intelligence, and shifting desires, beauty is shedding its former boundaries. It’s evolving into a dynamic, adaptive system — intuitive, responsive, and endlessly reconfigurable. Consumers are no longer just choosing products; they’re navigating emotional, functional, and expressive states. As we approach 2030, beauty will be animated by new forces, with innovation and global influence driving the next era.”
Leila Rochet, Chief Inspiration Officer of Cosmetics Inspiration & Creation
DON’T FORGET YOUR PASS / N’OUBLIEZ PAS VOTRE BADGE - Sept 17-18, 2025
Please make sure you register for the show and order your MakeUp in New York badge here.
Merci de bien vouloir prendre votre badge sur le site du MakeUp à New York - ici.