Generate prospective ideas for your future developments
We inspire and stimulate creation and new ideas via our trend books, presentations and inspiration workshops. We "hunt" beauty trends for you and offer unique expertise for your future developments.
CURRENT REPORTS :
INSPIRATION FROM THE USA - TRENDS AND INSPIRATION
Our latest trend report - Beauty Disruption 2018 is available. Discover the new aspirational beauty, the latest product & retail trends, and the new representations of femininity. Beauty Disruption also includes six universes of inspiration illustrated by boards and a series of new beauty products bought in the USA. This full report is a rich source of inspiration for your future innovations.
The agency issues two trend reports dedicated to the USA per year.
#CONNECTED BEAUTY - EXPLORING THE MILLENNIALS, THEIR DIGITAL BEHAVIOR AND THE IMPACT IN BEAUTY
This is the next generation to focus on, at the heart of tomorrow’s target for the beauty industry. This new report is based on a qualitative survey made in France and the USA,over 250 young women aged 18-35 and in-store visits in Paris, New York, San Francisco, Los Angeles. It explores the key values driving this target market, their digital behavior and identifies four prospective universes for brands.
- DISRUPTING THE RETAIL LANDSCAPE - trends and future prospective
- SKINCARE DISRUPTION - Trends and Inspiration form Skincare
- GEN NEXT - Exploring the relation to beauty of the younger Millennials
- THE RISE OF HUMAN VALUES - and the emergence of a consumer desire for more transparency and human touch.
- BEAUTY & FOOD - Transversal inspiration and trends to follow
- THE NEW MODELS OF SELF EXPRESSION and their implication for the beauty industry
- INSPIRATION FROM BRAZIL, CHINA, JAPAN
- GEN X and their relation to beauty
- On demand report specially tailored for our clients - Previous projects: The rise of J-Beauty, Green 3.0, Anti-age disruption, What's Up
- Make-Up in New York
If you wish to receive a more in-depth presentation of these reports or a quote.
Spotting trends to infuse ideas for the future
Exploring changes in consumer behavior, outlining trends, spotting inspiring innovation and drawing future perspectives that feed the product innovation process.
Deciphering innovative products
Investigating the changes of behavior, identifying the trends and the perspectives of tomorrow.
"Fueling" with recommendations
From "blue sky" to "ready-to-use" ideas, we propose concrete recommendations, pragmatic approaches for the beauty players with indications of territories, avenues of reflection and innovation.
Presentations in the client's office or in a specific venue. Includes the trend report, inspirational boards and product analysis.
- Normal session: 90 to 120_minutes sessions (including new product showcase)
- Inspiration Workshops : Full day session devoted to generating innovative ideas.
Discover our new service: the Inspiration Bar. A sensorial experience to allow you to discover the best innovations and products from our inspiration tours. In only an hour, boost your creativity and get up to date with every new texture, fragrance, gesture in the beauty industry.
Any particular need? We will focus our cosmetics cocktails on a theme to help you target your new strategy at the bar.
Pick up from the menu and we will prepare the appropriate products from our baskets to inspire your innovation process.